Want to better understand unconscious bias? Check out "Project implicit" from Harvard.
You can take a test and participate in their study here.
From their "About Us" page:
Project Implicit was founded as a multi-university research
collaboration in 1998 by three scientists - Tony Greenwald
(University of Washington), Mahzarin Banaji (Harvard University),
and Brian Nosek (University of Virginia), and was incorporated as a
non-profit in 2001 to foster dissemination and application of
implicit social cognition. Project Implicit supports a collaborative
network of researchers interested in basic and applied research
concerning thoughts and feelings that occur outside of conscious
awareness or control. Project Implicit expanded into a substantial
web-based infrastructure for supporting behavioral research and
education that is available to other laboratories. Finally,
Project Implicit provides consulting, education and training
services on implicit bias, diversity and inclusion, leadership,
applying science to practice, and innovation. (https://www.projectimplicit.net/about.html)
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